COURSE UNIT TITLE

: PRINT AND COMMUNICATION

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
GRS 2000 PRINT AND COMMUNICATION ELECTIVE 2 0 0 2

Offered By

Faculty Of Fine Arts

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASISTANT PROFESSOR CEREN BULUT YUMRUKAYA

Offered to

Performance Arts
Ceramics
Accessory Design
Cinema and Television
Play Writing-Dramaturgy
Stage Design
Animation Film Design and Directing
Film Design and Directing
Ceramic and Glass Design
Painting
Photography
Sound Editing and Cinematography
Textile Design
Textile
Textile and Fashion Design Department
Film Design and Screenwriting
Fashion Clothing Design

Course Objective

To make the student comprehend the evolution of printing, how it develop as a communication tool and how it effected the perception of men.

Learning Outcomes of the Course Unit

1   To be able to comprehend the historical evolution of printing
2   To be able to define the role of printing in visual communication
3   To be able to comment on prints as a communication tool
4   To be able to critisize contemporary prints
5   To be able to participate in verbal and written discussions on an academic level
6   To be able to present self oppinion
7   To be able to develop theoretical work and to form academic writings

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 From Verbal Society to Visual, the effect of writing on humanity
2 From Verbal Society to Visual, the effect of writing on humanity
3 Fifteenth Century
4 The effect of printing press on distribution of knowledge
5 Sixteenth Century
6 Seventeenth Century
7 Mid term
8 Eighteenth Century
9 Nineteenth Century
10 From visual society to photographic
11 Twentieth Century
12 Twentieth Century
13 Twentieth Century
14 Contemporary Printmaking

Recomended or Required Reading

Prints and Visual Communication, William M. Ivins, Jr., MIT Press, 1989
Five Hundred Years of Printing, S. H. Steinberg, Penguin Books, 1979
The Printing Revolution in Early Modern Europe, Elizabeth L. Eisenstein, Cambridge University Press, 1997
Prints of the 20th Century: A History, Riva Castleman, Thames and Hudson, 1988
Tarihin Görgü Tanıkları, Peter Burke, Kitap Yayınevi, 2003
Medyanın Toplumsal Tarihi, Asa Briggs, Peter Burke, Kırmızı Yayınları, 2012

Planned Learning Activities and Teaching Methods

Carried out over the course of preparation and discussion. The student is expected to redirect the course should come to class prepared.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 ATT ATTENDANCE
3 FIN FINAL EXAM
4 FCG FINAL COURSE GRADE MTE * 0.40 + ATT * 0.10 + FIN * 0.50
5 RST RESIT
6 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.40 + ATT * 0.10 + RST * 0.50

Further Notes About Assessment Methods

None

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

Ceren BULUT YUMRUKAYA, Assist. Prof.
+902324129169 ceren.bulut@deu.edu.tr

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 13 2 26
Preparation for final exam 1 4 4
Preparations before/after weekly lectures 11 1 11
Preparation for midterm exam 1 2 2
Final 1 2 2
Midterm 1 2 2
TOTAL WORKLOAD (hours) 47

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15PO.16PO.17PO.18PO.19
LO.13113
LO.21
LO.3
LO.411
LO.5153
LO.61511333
LO.7555

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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