COURSE UNIT TITLE

: RELIGIOUS COMMUNICATION AND PUBLIC RELATIONS

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
ILA 3089 RELIGIOUS COMMUNICATION AND PUBLIC RELATIONS ELECTIVE 2 0 0 2

Offered By

Theology

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR HAKKI ŞAH YASDIMAN

Offered to

Theology
Theology

Course Objective

To give students sufficient information about, public relation, the importance of communication, knowledge about the process, the aims and extends of communication, ability of communication in public.

Learning Outcomes of the Course Unit

1   They will be able to define the terms; public relation and communication.
2   They will be able to explain the importance of communication.
3   They will know the process of communication, and be able to exemplified of extends and the aims of it.
4   They will be to define public relation and exemplify of its approach.
5   They will gain the abilities of public relation.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Introduction: the aim, importance, sources and goals of the subject.
2 term of communication and aims of it. The importance of communication in religious services.
3 Verbal and non-verbal communication.
4 Individual and group communication; organisational relations.
5 Online communication
6 International and intercultural communication
7 The term of public relation and fundamental functions of its process
8 Mid-term Exam
9 The importance of public relation in the process of religious communication
10 Historical developments of public relation in Turkey and the World
11 The practical areas of public relation and its relationship with other areas
12 The methods, tools, and environments of public relation
13 The models of public relation, in and out of institutions
14 general summary and discussion
15 Final exam

Recomended or Required Reading

- Oskay, Ü., (2005), Iletişimin ABC si, Istanbul: Simav Yayınları.
- Tuna, Y. (2012), Iletişim Kavramı ve Iletişim Süreci (Ed: Izlem Vural), Iletişim, Ankara:
Pegem Yayınları.
- Tutar, H., &Yılmaz, M. K. (2003), Genel Iletişim, Ankara: Nobel Yayıncılık.
- Ertekin, Yücel, (1986),Halkla Ilişkiler, Ankara.
- Claire, Austın, (1997), Başarılı Halkla Ilişkiler, çev: Ebru Oral, Istanbul

- Demiray, U. (1994), Iletişimötesi Iletişim, Eskişehir: Turkuaz Kitabevi.
- Güngör, N. (2011), Iletişim Kuramlar, Yaklaşımlar, Ankara: Siyasal Kitabevi.
- Lazar, J. (2001), Iletişim Bilimi, Çev: Cengiz Arık, Ankara: Vadi Yayınları, yayın No: 155.
- Yüksel, A. H. (2011), Iletişimin Tanımı ve Temel Bileşenleri (Ed:Uğur Demiray), Etkili Iletişim,
Ankara: Pegem Yayınları.
- Bıçakçı, Ilker, (2000), Iletişim ve Halkla Ilişkiler, Ankara

Planned Learning Activities and Teaching Methods

Lecture, questionnaire, homework and practice, literature searching, seminar and group study.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 FIN FINAL EXAM
3 FCG FINAL COURSE GRADE MTE * 0.40 + FIN * 0.60
4 RST RESIT
5 FCG FINAL COURSE GRADE MTE * 0.40 + BUT * 0.60


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

Homework and Presentation: Students prepares homework in each semester, and present it in class.
Exam: two sit-in exams for each semester. A mid-term and a final.

Assessment Criteria

The students will be assessed based on success in their mid-term and final exams along with their performance during the classes throughout the semester.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

yasdiman@yahoo.com; hakki.ydiman@deu.edu.tr

Office Hours

Monday 14:30 15:30

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 13 2 26
Preparations before/after weekly lectures 13 1 13
Preparation for midterm exam 1 5 5
Preparation for final exam 1 10 10
Final 1 1 1
Midterm 1 1 1
TOTAL WORKLOAD (hours) 56

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15
LO.12511
LO.2352
LO.33521
LO.42511
LO.52512

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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