COURSE UNIT TITLE

Offered By

Business Administration for Executives (Evening)

Level of Course Unit

Second Cycle Programmes (Master's Degree)

Course Coordinator

ASSOCIATE PROFESSOR BANU DEMIREL

Offered to

Business Administration for Executives (Evening)

Course Objective

The objective of this course is to provide a theoretical framework for business information systems through e-commerce, digital marketing applications, and accounting processes that are supported by law.

Learning Outcomes of the Course Unit

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Recomended or Required Reading

1. Readings and handouts will be provided by each module instructors.

Planned Learning Activities and Teaching Methods

Lecture, discussions, case studies, problem solving.

Assessment Methods

Further Notes About Assessment Methods

None

Assessment Criteria

1. The learner will design and understand accounting databases and processes.
2. The learner will understand and implement e-commerce applications.
3. The learner will determine and evaluate digital marketing strategies.
4. The learner will be able to integrate law issues with digital applications.

Language of Instruction

English

Course Policies and Rules

1. Plagiarism of any type will result in disciplinary action.
2. Attending at least 70 percent of lectures is mandatory.
3. All assignments should be submitted on time. Otherwise will not be accepted.
4. Students are expected to participate actively in class discussions.

Contact Details for the Lecturer(s)

esra.aslanertik@deu.edu.tr

Office Hours

will be announced later.

Work Placement(s)

None

Workload Calculation

Contribution of Learning Outcomes to Programme Outcomes