Description of Individual Course Units
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Offered By |
Tourism and Hotel Management |
Level of Course Unit |
Short Cycle Programmes (Associate's Degree) |
Course Coordinator |
DOCTOR EDA AVCI |
Offered to |
Tourism and Hotel Management |
Course Objective |
To provide the students with competences and information on applying and interpreting the marketing principles at hospitality management, travel and food-beverage companies and in general. |
Learning Outcomes of the Course Unit |
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Mode of Delivery |
Face -to- Face |
Prerequisites and Co-requisites |
None |
Recomended Optional Programme Components |
None |
Course Contents |
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Recomended or Required Reading |
Turizm Pazarlaması, Nazmi Kozak, Detay Yayınevi, Ankara, 2010 |
Planned Learning Activities and Teaching Methods |
Lecturing, preparation for the subject, student presantations.. |
Assessment Methods |
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*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable. |
Further Notes About Assessment Methods |
None |
Assessment Criteria |
Exam, assignment. |
Language of Instruction |
Turkish |
Course Policies and Rules |
Will be announced. |
Contact Details for the Lecturer(s) |
Will be announced. |
Office Hours |
Will be announced. |
Work Placement(s) |
None |
Workload Calculation |
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Contribution of Learning Outcomes to Programme Outcomes |
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