COURSE UNIT TITLE

: IMAGE AND TEXT

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
GRB 1001 IMAGE AND TEXT COMPULSORY 2 2 0 4

Offered By

Illustration and Printmaking

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASISTANT PROFESSOR MEHMET KORKUT ÖZTEKIN

Offered to

Illustration and Printmaking

Course Objective

To prepare enlightened intellectual designer/artist/teorician candidates about visual medias as mass communication and public manipulation instruments on basic level. To create avarenes on power of art and design on culture and society. To investigate on form-content relations.

Learning Outcomes of the Course Unit

1   to get the experimental attitude towards art and design
2   to learn the main titles of mass communication theories
3   to learn about visual medias relation with graphic design
4   to become a socially aware visual communication designer who is responsible for her work and its public effects.
5   to elevate personal creativity through a much more mature level by using mass communication theories
6   to learn the basic dialectic debate ethics on art, design, sociology, history and anthropology
7   to discuss the basic foundations of retoric art and sociology relations

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Foundation of Public Relations and Psychoanalysm
2 Discussion
3 Socio economical and political mass effect of visual communication design during The World Wars era
4 Discussion
5 Babyboomers, Hippies and U.S. young activists
6 Discussion
7 Midterm
8 Hot and Cool media
9 Discussion
10 Power and control: The Birth of Internet
11 Discussion
12 Sensorship, comics, cinema and the other visual communication medias
13 Discussion
14 Revisiting brave new worlds the utopias: Jules Verne, George Orvel, Aldeous Huxley, Ayn Rand

Recomended or Required Reading

Matters of Gravity, Scott Bucatman
Duke University Press Books/ ISBN-10 no: 822331195
Control and Freedom, Wendy Hui-Kiong Chun
The MIT Press/ ISBN-10 no: 0262533065
Katı Olan Her Şey Buharlaşıyor Modernite Deneyimi, Marshall Berman
Iletişim Yayınları/ ISBN no: 9789754703849
Century of Self, Adam Curtis
BBC, documantary three episodes
Power of Nightmares, Adam Curtis
BBC, documantary three episodes
All Watched Ower Machines by Machines of Loving Grace, Adam Curtis
BBC, documantary three episodes
Cesur Yeni Dünya, Aldeous Huxley
Ithaki Yayınları/ ISBN no: 9789756902165

Planned Learning Activities and Teaching Methods

To emphasis the importance of content and design relations under the focus of semiotics and to improve reading, understanding skills of young artists with special projects.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 ASG ASSIGNMENT
3 FIN FINAL EXAM
4 FCG FINAL COURSE GRADE MTE * 0.30 +ASG * 0.10 +FIN * 0.60
5 RST RESIT
6 FCG FINAL COURSE GRADE MTE * 0.30 + ASG * 0.10 + RST * 0.60

Further Notes About Assessment Methods

Seminars, discussions, audio visual presentations, research projects, quizzes and visa exams

Assessment Criteria

Seminars, discussions, audio visual presentations, a research project, a visa and a final exams; in class discussions on current topics.

Language of Instruction

Turkish

Course Policies and Rules

The pupils have to execute their home works relying solely on their own skills. Plagiarism and forgery are absolutely forbidden and the ones, who commit these crimes, shall be punished severely according to academic rules and principles. All the projects development processes, the mile stones are overseen by the instructor. If a project s generation story or development process is unknown to the instructor, it will be rejected.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 15 2 30
Preperations before and after the lecture (reading texts, articles, sketching etc.) 15 1 15
Preparations for mid-term exam 1 8 8
Preparations for final exam 1 8 8
Preparations for assignment 2 20 40
Mid-term Exam 1 1 1
Final Exam 1 1 1
TOTAL WORKLOAD (hours) 103

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15PO.16PO.17
LO.155555533555553355
LO.255255533525553352
LO.355255555555555555
LO.435253555555555555
LO.525522555525555552
LO.623253523525552352
LO.723253523525552352

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

Copyright 2015 DEÜ. BİD

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