COURSE UNIT TITLE

: BUSINESS ECONOMICS

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
HUK 1044 BUSINESS ECONOMICS ELECTIVE 2 0 0 4

Offered By

Law

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASISTANT PROFESSOR CANAN ERKAN

Offered to

Law

Course Objective

To present ,as an economic unit, the organization, operation and activities of firms under the light of new outcomes and make them gain new age leadership skills, communicational and organizational knowledge and social, environmental responsibility.

Learning Outcomes of the Course Unit

1   Ability to explain the basic concepts of the business economics: firms objectives, functions, activities, planning, organization, coordination, production, auditing, pricing, marketing, finance, decision, choice of settlement.
2   Gain of a responsible, conscious, ethic behavior of the student who would follow and learn the most recent evolutions about business economics and management, and though about human and society such as; total quality management, organizational culture, learning individual, organization, society, synergic society, network economy, etc.
3   Improving and gain of the communicational skills, designation of inconveniences and resolution, sharing of the ideas, leadership potential and persuasive communication
4   Analytical thinking and problem solving, Strategic planning (SWOT analysis).
5   Ability to work in team, time management, management of conflict, crisis and stress, positive thinking.
6   Preparing a CV, interview skills, evaluation of performance; gain of an efficient, productive and professional approach as a life time attitude.
7   By a responsible and active participation in social, scientific, artistic and cultural domains (seminars, congress, meetings, panel, colloquiums, mass organization, knowledge of the city, education, cultural and artistic visits, symphony, art film shows, courses, dance, share of social activities, charity activities, recognize of business environment during studies); the improvement of team work abilities and leadership and organizational skills.
8   Social and environmental responsibility/consciousness, project management (health education in primary schools, charity of office materials, rolling chairs for handicapped persons, reforestation..)

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Basic Concepts about Business Economics (economic life, production factors, enterprise, entrepreneur, manager, rationality, productivity, rentability, efficiency)
2 Firm Objectives (longevity, growth, social service, and responsibility) and classifications. Trust, holding companies, cartel, fusion
3 Feasibilty studies, Marginal Productivity of Capital, Break-even point
4 Basic functions of management and activities (planning, organization, leading, coordination, audit, decision). Production, marketing, pricing, development, entrenchment, distribution, finance
5 Total Quality management (Ancient and new management approach). Ethic behavior in business environment. Popular subject about business management (Benchmarking, leasing, factoring, franchising, learning organizations, organizational culture, network economics, R&D activities, know-how, technopark, synergic society, intellectual capital, risk management
6 Leadership and motivation (Leadership and management). Decision making and application. Efficient communication (verbal, non-verbal, written),
7 Team Work. Time management (meeting management)
8 Knowledge Society (innovation), emotional and quotient and creativity, entrepreneurship. Technology (Information technologies, genetic sciences) and human coaching (empathy, self-confidence) in new management approach
9 CV making, and interview methods. Positive Thinking, Thinking Power
10 Conflict, crisis, and stress management. Performance evaluation
11 Methods for problem solving. Strategic planning (mission, vision, SWOT analysis)
12 Social Responsability Projects and applications. Firms and environmental problems (consciousness of recycling and savings) Seminars, congress, meetings, panel, colloquiums,, cultural and art activities)
13 Midterm

Recomended or Required Reading

Basic Ressources :
1. DOĞAN, Muammer, (2010); Işletme Ekonomisi, Nobel Yayın Dağıtım, ANKARA
2.ALPUGAN, Oktay, vd., (1997) ;Işletme Ekonomisi ve Yönetimi, Beta Yayınevi, ISTANBUL
3.AKAT, Ilter, v.d., (2002); Işletme Yönetimi, Barış Yayınları, Fakülteler Kitabevi,IZMIR.
4. BUDAK, Gönül., Gülay, (2010); Işletme Yönetimi, Barış Yayınları, IZMIR

Additional Ressources :
1. ROBBINS, Anthony, (1999); Sınırsız Güç, Inkılap Kitabevi, Ankara.
2. ROBBINS, Anthony, (1995); Içindeki Devi Uyandır, inkılap Kitabevi, Ankara.
3. R. COVEY, Stephen, (2010); Etkili Insanın 7 Alışkanlığı, 38. Baskı, Varlık Yay.,Istanbul.
4. R. COVEY, Stephen (2010); 8. Alışkanlık, 9. Baskı, Sistem Yayıncılık, Istanbul.
5. ELIO, Dianna Stefano (2007); Tanrılar Okulu, 9. Baskı, Ese Italia, Alteo, Istanbul.

Planned Learning Activities and Teaching Methods

Following the presentation of the professor supported by Power Point slide shows, students also do presentations about their projects in teams about different subjects optional to them. Moreover, scientific publications, books, magazine, articles, reports, and journals about their subject should be systematically followed about their chosen subject.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE 1 MIDTERM EXAM 1
2 MTE 2 MIDTERM EXAM 2
3 FIN FINAL EXAM
4 FCG FINAL COURSE GRADE MTE+FIN
5 RST RESIT
6 FCGR FINAL COURSE GRADE (RESIT) MTE+RST


Further Notes About Assessment Methods

http://web.deu.edu.tr/hukuk/egitimogretim/lisans/basarideger.htmDeğerlendirme Kriteri

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

Prof.Dr. Canan Erkan
Dokuz Eylül Üniversitesi Buca Izmir

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 12 2 24
Preparations before/after weekly lectures 12 2 24
Preparation for midterm exam 1 20 20
Preparation for final exam 1 29 29
Final 1 2 2
Midterm 1 1 1
TOTAL WORKLOAD (hours) 100

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15
LO.111111
LO.211111
LO.311111
LO.411111
LO.511111
LO.611111
LO.711111
LO.811111

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

Copyright 2015 DEÜ. BİD

HOME / ABOUT US / DEGREE PROGRAMMES / GENERAL INFORMATION FOR STUDENTS / INTERNATIONAL RELATIONS