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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS TUR 4008 TOURISM POLICY AND PLANNING COMPULSORY 3 0 0 5

Offered By

Tourism and Hotel Management

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASISTANT PROFESSOR DEMET BAĞIRAN ÖZŞEKER

Offered to

Tourism and Hotel Management

Course Objective

This course aims to give students knowledge on tourism policy and planning process, and to enable students to interpret the practices in Turkey and in the world by comparing them and to analyze plans for sustainable tourism.

Learning Outcomes of the Course Unit

1   Describing tourism policy and planning 2   Comparing planning types in tourism 3   Explaining sub-elements of tourism policies 4   Following examples of tourism policies and planning in the world 5   Analyzing and comparing practices in Turkey and World

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 Concepts of policy, planning and historical development 2 Tourism policy and planning 3 Characteristics of public and private sector tourism policies 4 Sustainability concept and sustainable tourism 5 Examples of sustainable tourism 6 Types of planning 7 Mid-term exam 8 Mid-term exam 9 Tourism promotion policy, tourism pruduct distribution channels policy 10 Price policy for tourism product 11 Tourism staff and employment policy 12 Regional development policies and tourism's importance 13 Tourism policy in the EU 14 Tourism policy and planning in Turkey 15 Final Exam 16 Final Exam

Recomended or Required Reading

Orhan Içöz, Turgut Var, Ibrahim Ilhan, Turizm Planlaması, Turhan Kitabevi, Ankara, 2002. Şehnaz Demirkol, Kutay Oktay, Turizm Politikalarına Alternatif Yaklaşımlar,Sakarya Kitabevi, Sakarya 2004.

Planned Learning Activities and Teaching Methods

Lecture, presentation and assignment

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA 1 MTE MIDTERM EXAM 2 FIN FINAL EXAM 3 FCGR FINAL COURSE GRADE MTE*0.40+FIN * 0.60 4 RST RESIT 5 FCG FINAL COURSE GRADE MTE*0.40+RST * 0.60

Further Notes About Assessment Methods

None

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 12 3 36 Preparation for midterm exam 1 10 10 Preparation for final exam 1 10 10 Preparations before/after weekly lectures 12 5 60 Midterm 1 2 2 Final 1 2 2 TOTAL WORKLOAD (hours) 120

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 LO.1 5 LO.2 5 LO.3 5 LO.4 5 LO.5 5 5