COURSE UNIT TITLE

Offered By

DISTANCE LEARNING MASTER OF BUSINESS ADMINISTRATION NON-THESIS

Level of Course Unit

Second Cycle Programmes (Master's Degree)

Course Coordinator

ASISTANT PROFESSOR BANU DEMIREL

Offered to

DISTANCE LEARNING MASTER OF BUSINESS ADMINISTRATION NON-THESIS

Course Objective

This course provides a general discussion on a wide variety of microeconomic topics, with a slant toward how firm managers apply the information to business problems. This course will apply the tools of economic analysis to various business-related problems to illustrate a common core of analytic methods.

Learning Outcomes of the Course Unit

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Recomended or Required Reading

Managerial Economics (2004), Advin Mansfield, W.B Allen, N. A. Doherty, K. Weigelt, Norton

Planned Learning Activities and Teaching Methods

1. Lectures
2. Class Discussions
3. Reading

Assessment Methods

Further Notes About Assessment Methods

None

Assessment Criteria

1. The learner will clearly define microeconomic concepts
2. The learner will build econometric models to estimate demand for a firm s product.
3. The learner will clearly define basic concepts used in non-cooperative game theory.
4. The learner will clearly define strategies form by the firms in business environment.
5. The learner will identify the market structure in which a specific product is produced and sold.
6. The learner will clearly define scale economies, scope economies and managerial efficiency concepts

Language of Instruction

English

Course Policies and Rules

1. Attending at least 70 percent of lectures is mandatory.
2. Plagiarism of any type will result in disciplinary action.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Contribution of Learning Outcomes to Programme Outcomes