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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS SEC 4021 ENTER PRENEURSHIP ELECTIVE 3 0 0 5

Offered By

Tourism Management

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASISTANT PROFESSOR EMIR ÖZEREN

Offered to

Tourism Management

Course Objective

Acquire theoretical framework for the behaviours of individual's and corporate's entrepreneurship and to gain practical skills towards business plan preparations.

Learning Outcomes of the Course Unit

1   Introduction of the basic concepts and elements of the phenomenon of entrepreneurship. 2   To explain the differences between the basic concepts and elements of the phenomenon of entrepreneurship. 3   To determine the factors causes for the success or the failure of entrepreneurial activity. 4   Questioning the idea of the creation of new businesses and business start-up. 5   To link the success or the failure with the implementation of the creation of new businesses and business start-up

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 The Definition of the Concept of Entrepreneurship, Entrepreneurship Phenomenon and the Reasons for Gaining Prominence 2 The Types and Schools of Entrepreneurship 3 Distinction Between Individual and Corporate Entrepreneurship, Items and Features 4 Entrepreneurial Environment, New Business Ideas and Initiatives, Factors Affecting the Decision of the Enterprise and the Challenges that Entrepreneurs Face in Turkey 5 The Main Dynamics of Domestic Entrepreneurship in Creating Competitive Advantage, Business Ethics and Social Responsibility 6 Innovation and Creativity in Entrepreneurship 7 Mid-term Exam 8 Mid-term Exam 9 Investigations of New Business Opportunities and the Idea of the Onset for New Business 10 Business Start-up and Business Plan: Key Features, Scope and Content 11 Preparation of a Business Plan: Transformation of the Business Idea to the Plan 12 Business Plan Writing, Evaluation and Decision of Establishment: The Significance of Financing and Marketing Plans 13 The New Economy, E-Trade, Tech Parks, Incubators and R&D Centers 14 Organizations Supporting Business Idea: SMEs, KOSGEB ie 15 Final Exam 16 Final Exam

Recomended or Required Reading

Basic References: Donald F. Kuratko ve Richard M. Hodgetts, Entrepreneurship: A Contemporary Approach, South-Western Pub., Nashville, 2000. Supporting References: Mehmet Marangoz, Girişimcilik, Beta Yayınevi, Istanbul, 2012.

Planned Learning Activities and Teaching Methods

Lectures, presentations, group work

Assessment Methods

Successful / Unsuccessful

Further Notes About Assessment Methods

None

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 12 3 36 Case study 4 4 16 Preparations before/after weekly lectures 12 4 48 Preparation for midterm exam 1 8 8 Preparation for final exam 1 8 8 Midterm 1 3 3 Final 1 3 3 TOTAL WORKLOAD (hours) 122

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 LO.1 4 4 4 4 4 LO.2 4 4 4 4 4 LO.3 4 4 5 4 4 5 4 5 5 5 LO.4 5 5 5 5 5 5 5 5 5 5 LO.5 5 5 5 5 5 5 5 5 5 5