Description of Individual Course Units
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Offered By |
Seferihisar Fevziye Hepkon School of Applied Sciences |
Level of Course Unit |
First Cycle Programmes (Bachelor's Degree) |
Course Coordinator |
ASISTANT PROFESSOR MUSTAFA ÜNÜVAR |
Offered to |
Tourism and Hotel Management |
Course Objective |
This course aims to equip students with an understanding of the main issues in management of innovation at both strategic and operational levels. The course also studies concept of innovation, its importance in organizations and evidence of different approaches. Besides, the course focuses on strategies, tools and techniques, competencies, external and internal forces shaping strategy for managing innovation process better. Accordingly, firm s innovation capability, characteristics of new projects, core competencies, assessment and intellectual property are studied. |
Learning Outcomes of the Course Unit |
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Mode of Delivery |
Face -to- Face |
Prerequisites and Co-requisites |
None |
Recomended Optional Programme Components |
None |
Course Contents |
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Recomended or Required Reading |
Tidd, J. and Bessant (2009), Managing Innovation, Fourth Edition, John Wiley & Sons Inc: USA |
Planned Learning Activities and Teaching Methods |
Lecture by instructor, class discussion conducted by instructor, problem solving or case studies, question and answer teaching method, presentations |
Assessment Methods |
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Further Notes About Assessment Methods |
None |
Assessment Criteria |
Skill in analysis, synthesis and critical thinking; skill in problem solving; skill in application via midterm and final exams |
Language of Instruction |
English |
Course Policies and Rules |
To be announced. |
Contact Details for the Lecturer(s) |
To be announced. |
Office Hours |
To be announced. |
Work Placement(s) |
None |
Workload Calculation |
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Contribution of Learning Outcomes to Programme Outcomes |
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