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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS IYO 5006 STRATEGIC MANAGEMENT COMPULSORY 3 0 0 4

Offered By

Management and Organization

Level of Course Unit

Second Cycle Programmes (Master's Degree)

Course Coordinator

Offered to

Management and Organization

Course Objective

To make students learn detailed information about strategic management which has become a necessary for organizations to compete in a highly competitive environment.

Learning Outcomes of the Course Unit

1   To learn about the terms of strategy and strategic management. 2   To make students learn about strategy development process and strategic analyse. 3   To make students gain competence about making external environment and organization analyses. 4   To make students learn informaton about the applications of strategies. 5   To make students learn about the evaluation and control of the strategic results.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 Introduction and Course Description 2 General information about strategy, strategic management and strategic planning. 3 The conceptual framework about strategy and strategic management. 4 The historical process and functions of strategic management 5 strategy development process and strategic analyse (aims, the priorites and values of management) 6 Strategy development process and strategic analyse (external environment analyse) 7 Strategy development process and strategic analyse (organization analyse) 8 SWOT analyse 9 General and specific position strategies 10 Strategy application: Strategy and organizational structure 11 Strategy application: Strategy and organizational culture 12 Strategy application: Strategy and leadership type 13 the assessment of strategical results 14 General assessment

Recomended or Required Reading

Ana kaynak: Ömer Dinçer, Stratejik Yönetim ve Işletme Politikası,Istanbul, Beta Basım yayım Dağıtım A.Ş., Yardımcı kaynaklar: *Erol Eren, Stratejik Yönetim ve Işletme Politikası,Istanbul, Beta Basım yayım Dağıtım A.Ş., . *Hayri Ülgen ve S. Kadri Mirze, Işletmelerde Stratejik Yönetim, Istanbul, Literatür yayıncılık.

Planned Learning Activities and Teaching Methods

Case studies and all science sources related with course

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA 1 MTE MIDTERM EXAM 2 STT TERM WORK (SEMESTER) 3 FIN FINAL EXAM 4 FCG FINAL COURSE GRADE MTE * 0.20 + STT* 0.40 + FIN* 0.40 5 RST RESIT 6 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.20 + STT * 0.40 + RST* 0.40 *** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

None

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 14 3 42 Preparation for midterm exam 1 4 4 Preparation for final exam 1 4 4 Preparing assignments 1 20 20 Preparing presentations 1 4 4 Preparations before/after weekly lectures 14 2 28 Final 1 4 4 Midterm 1 4 4 TOTAL WORKLOAD (hours) 110

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 PO.13 LO.1 1 LO.2 1 LO.3 1 LO.4 1 LO.5 1