COURSE UNIT TITLE

: GLOBAL ENTREPRENEURSHIP

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
IBS 4155 GLOBAL ENTREPRENEURSHIP ELECTIVE 3 0 0 5

Offered By

International Business and Trade

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR GÜLÜZAR KURT GÜMÜŞ

Offered to

International Business and Trade
BUSINESS ADMINISTRATION

Course Objective

The purpose of the course is to lay the fundamentals of an entrepreneurship culture for the learner. For this purpose, not only the concept and culture of entrepreneurship will be discussed but also types and experiences of entrepreneurship from around the world will be assessed throughout the course.

Learning Outcomes of the Course Unit

1   Have developed an awareness of the concept and culture of entrepreneurship, with regard to the major experiences and applications of entrepreneurship around the world.
2   Demonstrate the knowledge of difference among the major cultures of entrepreneurship, putting their knowledge in practice in international business environment.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Definitions, current patterns, comparison of the countries and cultures
2 Canvas Business Model: Problem, Value Proposition, Key Partners, Key Activities, Key Resources
3 Canvas Business Model: Cost Structure, Revenue Resources, Channels, Customer Relations
4 Accession to International Markets and Promotion
5 Budgeting, Financial Planning
6 Legislation
7 Entrepreneurship Supports and Incentives
8 Canvas Business Model Workshop: Problem, Value Proposition
9 Canvas Business Model Workshop: Key Partners, Key Activities, Key Resources
10 Canvas Business Model Workshop: Channels, Customer Relations
11 Canvas Business Model Workshop: Cost Structure, Revenue Resources
12 Term Project Presentations

Recomended or Required Reading

Business Model Generation. Alexander Osterwalder & Yves Pigneur

Other course materials are drawn from a range of reports and journal articles.

Planned Learning Activities and Teaching Methods

1. Lectures
2. Discussions
3. Group Studies
4. Case Studies

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MT Midterm
2 TP TermProject
3 FCG FINAL COURSE GRADE MT * 0.40 + TP * 0.60


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

None

Assessment Criteria

1. The learner will define the concept of entrepreneurship giving reference to the main components of entrepreneurship culture.
2. The learner will compare the different entrepreneurship types showing his/her ability to put the knowledge acquired in this field into practical realities of the international business environment

Language of Instruction

English

Course Policies and Rules

1. Although the course is mainly based on lectures, around 20 % of each session is intended for class discussion, based on the lecture itself and assigned readings. Therefore, students are expected to be prepared for class participation at each session.
2. Attending at least 70 percent of lectures is mandatory.
3. Plagiarism of any type will result in disciplinary action.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 12 3 36
Preparations before/after weekly lectures 12 2 24
Preparation for final exam 0 0 0
Preparation for midterm exam 1 20 20
Preparing presentations 1 10 10
Preparing assignments 1 30 30
Final 0 0 0
Midterm 1 1,5 2
TOTAL WORKLOAD (hours) 122

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15
LO.15435345
LO.24434

CONTACT INFORMATION
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Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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